Binance Wallet IDO Project Survival Report

As Web3 enters a new round of adjustment, the Initial Токен Offering (TGE) is no longer just a simple means of financing, but has become a place for projects to compete with the market. Especially in the current environment of shrinking liquidity and insufficient investor confidence, how to start and in what way to start has become an issue that project parties must carefully consider.

IDO is a common way of TGE. From the early platforms such as Coinlist, many king-level projects have been born through IDO. However, with the increase in the number of projects, the wealth effect of IDO has decreased. And Binances every move is always stirring the nerves of the market. Since 2025, Binance Wallet IDO has become the choice for many project launches. Its characteristics of light threshold, high popularity, and strong traffic quickly became the focus of the market, attracting a large number of start-up projects and community attention, but it also exposed a series of fundamental changes in the new currency market structure, valuation system and project logic.

However, is this model really suitable for every project? Which projects can quickly amplify their narratives and complete cold starts through it, and which projects may encounter the dilemma of opening high and closing low after the market hustle and bustle? The Klein Labs Research team conducted a systematic data study and structured disassembly of the 10 Binance Wallet IDO projects that have been launched, trying to help project owners make smarter judgments from a strategic perspective.

1. Background: What market cycle are we in?

Over the past few months, we can clearly observe the evolution of market investment preferences:

• Early preference: high valuation + low circulation model (VC-led, short-term speculation)

• Mid-term frenzy: Fully circulated Мем Монета model (zero threshold speculation)

• Current Turn: The market is returning to focus on fundamentals and sustainable strong projects

At the same time, the structure of the TGE model is also undergoing three stages of evolution:

• Early model: low valuation issuance + market value discovery mechanism (narrative-driven)

• Medium-term model: high valuation issuance + insider arbitrage (through OTC or immediate sale after release)

• Current status: Return to low valuation opening (lack of buying, no one is willing to take over)

The most direct manifestation of this market state is that we see the Binance Wallet IDO project launched at a low valuation. The project must use extremely low valuations and release ratios in exchange for a little market attention. Behind this is an important logic:

TGE’s valuation is not a reflection of the “future value of the project”, but a comprehensive reflection of the current market liquidity, exchange expectations, narrative strength and market-making system.

2. The traffic effect of Binance Wallet IDO is still strong, but rhythm control is the key

Judging from the data, Binance Wallet IDO has brought significant market attention and brand exposure to the project:

• The average number of participants was 80, 965;

• The single fundraising amount is 60,000 – 443,000 BNB;

• The oversubscription rate ranged from 6,900% to 36,500%.

Among them, KiloEx reached an oversubscription rate of 36,492%.

Binance Wallet IDO can easily attract the attention of hundreds of thousands of users, and even when the overall market is cold, it can still attract tens of millions of US dollars in assets.

Although the user participation threshold has increased with the optimization of the mechanism, it can effectively screen out high-quality users with greater long-term value and stickiness, bringing a healthier user structure and community foundation to the project party, which will help subsequent community operations and user conversion.

With the support of Binance Wallets light-touch mechanism, project owners can still obtain strong cold-start momentum, greatly reducing user acquisition paths and cold-start costs.

3. The TGE model is being deleveraged, and Wallet IDO projects are generally launched at low valuations

Through data analysis, we found that the commonalities of the Binance Wallet IDO project in token economy are very obvious:

• The token release ratio in the IDO phase is generally low, ranging from 2% to 5% of the total supply, with an average of 4.44%;

• The circulation ratio in the initial public offering (TGE) stage is usually between 20% and 30% to ensure that the initial market liquidity is not overly diluted;

• The fully diluted valuation (FDV) corresponding to the IDO stage is between US$10 million and US$30 million, which is a relatively reasonable or even slightly low valuation range overall.

At this stage, the project owner is still willing to conduct TGE through Binance Wallet IDO, with the following considerations:

• The product has been formed and needs to issue tokens to access the usage scenario/incentive system/settlement system;

• It is necessary to obtain community attention and transaction support in a low-cost manner, which is equivalent to a large-scale market launch to form a liquidity starting point;

• Adhere to the concept of long-termism and accept low valuation, low release and slow-paced growth.

At the current stage, the Binance Wallet IDO project has to accept the pressure of low valuation brought about by the decline in market confidence. But at the same time, it can reserve more room for market value growth for excellent project parties.

4. Обмен performance: Binance Wallet IDO is a ticket to Binance, not a destination

In the imagination of many teams, Wallet IDO means landing on Binance. However, the reality is far from that:

• Binance spot listing rate is 40% (SHELL, BMT, PARTI, HYPER);

• About 90% of the projects are listed on the Binance Futures market;

• Bybit spot listing accounts for 70%; contract listing accounts for 80%;

• The current online rate of Korean exchanges is not high and is relatively non-standard.

Binance Wallet IDO does not mean Binance listing. Binance Wallet IDO provides more like a trial operation ticket to enter the Binance traffic ecosystem. Whether it can be regularized to enter the spot market still depends on the data performance, user feedback and internal evaluation of the Binance trading team after the project goes online. The project party needs to regard it as a preview before the main stage and be fully prepared for the subsequent listing and secondary liquidity support.

5. Price trend: strong start, long-term performance depends on operation and market strategy

Judging from the current data, most Binance Wallet IDO projects performed well on the first day of launch, and the return on investment (ROI) was generally impressive:

• PumpBTC’s first-day increase was as high as 760%, and KiloEx’s return performance was equally impressive.

• Although the price fluctuated greatly on the first day, the projects mid- and long-term performance depends more on continued operational capabilities, market management strategies and clear long-term development plans.

• It is worth noting that some projects (such as MyShell, Bubblemaps, and PumpBTC) chose to actively expand into the Korean market after their IDO to drive subsequent growth.

Although Binance Wallet IDO projects are often very popular in the early stages, if the project team lacks long-term planning, it will be difficult to withstand the multiple challenges in the current market environment, including weak buying, investors attitude of no longer chasing high short-term circulating stocks, insufficient mid- and long-term fundamental support, and early overdraft of narrative value. In this context, the market performance of different projects has gradually diverged significantly.

It is easy to gain short-term popularity, but what really determines whether a project can go long-term is its continuous operational capabilities and market management strategies. The project owner needs to plan the control rhythm of the secondary market and investor relationship management in advance to avoid a rapid price drop and achieve a steady release of long-term value.

6. Trading heat performance: a true reflection of market attention and capital momentum

The market performance of Binance Wallet IDO projects varies from project to project, but overall trading popularity is generally high:

PARTI, BMT and BR are the three projects that performed well, with first-day trading volumes exceeding $20 million.

The emergence of high trading volume is not only related to the initial flow, but also closely related to the narrative strength of the project, token economic design, and market expectation management;

IDO is just the ignition point of the heat, and whether it can maintain the heat and detonate the secondary market depends on the execution of the entire project and the control of the operation rhythm. Many poorly performing projects quickly fell silent after TGE, either because of the lack of continuous content output to maintain the heat of the topic, or because of the rapid decline in confidence due to the loss of market management.

Summary: Binance Wallet IDO is a “value filter” and a narrative verification

Binance Wallet IDO is a structured, high-leverage cold start method for current Web3 projects to launch narratives, build consensus, and amplify attention. It provides project owners with a set of starting scripts to leverage a large volume at a low cost, but it also places extremely high demands on the teams execution, operational planning, and market management capabilities.

The data performance of Binance Wallet IDO reflects the profound evolution of the entire market valuation logic and issuance model. It is not an end point, nor a pass, but a window to verify product vision and trial and error market mechanisms at low cost.

Precisely because the market is currently at the end of a period of low confidence + low liquidity + high vigilance, it is even more necessary for projects that are truly willing to build for the long term to come forward and use Binance Wallet IDO to demonstrate their product value, narrative rhythm and operational capabilities.

It is not suitable for everyone, but for those teams with a clear story, a clear rhythm, and a long-term construction intention, it is an important springboard to enter the Binance ecosystem and the mainstream market vision. In the window period when the bubble bursts, the market returns to the source of value. This is a positive signal for teams that really want to do things and have a long-term vision.

Like all platform-based IDOs, after a brief moment of joy, how can the feast continue? This is also a question that Binance Wallet needs to think about. Simply put, if Binance Wallet IDO can continue to be the preferred launch platform for high-quality assets, its life cycle can be extended as much as possible. Behind this is the understanding of high-quality assets. What projects does the industry really need? Which projects are suitable for development in this world? Each of us needs to think deeply.

This article is sourced from the internet: Binance Wallet IDO Project Survival Report

Related: 24H Hot Coins and News | The U.S. Senate overwhelmingly voted against the DeFi Broker Bill; Blockstream received billion

1. Popular currencies on CEX CEX top 10 trading volume and 24-hour rise and fall: BTC: +0.53% ETH: +1.24% SOL: +0.10% XRP: +2.29% ADA: +10.99% TRUMP: +1.34% DOGE: -0.53% SUI: -6.12% PEPE: -2.10% BNB: +1.52% 24 H increase list (data source: OKX): PRQ: +19.86% GOAL: +15.34% AAVE: +14.38% ADA: +11.14% ZBCN: +8.23% CATI: +7.15% COMP: +6.72% VELODROME: +6.68% SNX: +6.68% SAMO: +6.64% 2. Top 5 popular memes on the chain (data source: GMGN ): Sammy DARKLON GREE D3 JAILGAY IRIDIA 3. 24-hour hot search currencies WANCE: A meme coin related to the concept of the current U.S. Vice President JD Vance. It originated from the recent meeting between Trump and Ukrainian President Zelensky. Vances performance was very meme-like and his attitude was extremely tough, which triggered widespread discussion and gave…